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aie - activism in elegance

2 IN 1 EMULSION I TONER I CLEANSE & CARE

AIE 000 BASE KIT

200 ml / 6.8 fl.oz

THIS CLEANSING KIT GIVES YOUR SKIN THE FEELING OF TOTAL CLEANLINESS AND FRESHNESS. CLEANSE AND CARE WITH 018 EMULSION AND 019 TONER.

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CLEANSE - CARE - HYDRATE

The aie 000 Base Kit is your Secret Agent for clean and soft skin. The soft full-bodied aie 018 Ultimate Clean Emulsion* not only cleans the skin but is its BFF* as it also cares for skin. Apply it to dry skin, let it do its magic for few minutes before rinsing. Get the most out of it by using it in the morning and evening with the aie 019 Ultimate Clean Tonic.  

Take aie 000 Base Kit as part of your morning and evening routines - complete it with aie 101 Prelude Kit to feel and look good 24/7.

INGREDIENTS:

018 EMULSION, FACE, CLEAN, ULTIMATE

INGREDIENTS:
Water, Glycerin, Coco-glucoside, Castor Oil, Triticum Vulgare Germ Oil, Helianthus Annuus Seed Oil, Xanthan Gum, Citronellol, Eugenol, Geraniol, Limonene, Linalool, Benzyl Benzoat 

**from natural essential oils

019 TONIC, FACE, CLEAN, ULTIMATE

INGREDIENTS:

Helichrysum Italicum Water, Hamamelis Virginiana Water, Rosa Damascena Flower Water, Water, Lactic Acid, Sodium Lactate


* favorite of aie Beauty & Trend Director Fia

Regular price
€159,00
Regular price
Sale price
€159,00

KEY FEATURES AND INGREDIENTS

There are some ingredients that we like to bring up, however the perfect aie feeling is made with combining all the necessary ingredients. 

Triticum Vulgare Germ Oil: 
This magical oil operates as a skin's conditioning agent. With a great vitamin E content, it is a first class ingredient for dry and sensitive skin. As it is highly nourishing, it brings skin elasticity and a soft touch. No wonder we call the aie 018 our own caring agent. 

Coco-glucoside:  
This is one of the ingredients
that act as the cleansing agent in the aie 018 Emulsion. It makes sure your skin gets a clean and smooth feeling. 

Rosa Damascena Flower Water: 
This ingredient has antibacterial, antimicrobial, and anti-inflammatory properties, thus helping soothe skin, minimize pores, and reduce fine lines, to help you get the healthy skin. Making the aie 019 a perfect tonic together with its fellow ingredients.

Why to use cleanser in the morning

Do you normally wash you face with cleanser in the evening and just rinse with water in the morning? Most of us answer yes to that question. You probably wonder; Why should I use cleanser in the morning, when I just hit the pillow with clean face when going to bed?

ACTIVE SKIN 

Believe it or not your skin is the most active during the night, accumulating debris, such as sebum, in your sleep. It depends on your skin type how your skin reacts, for example oily skin might feel to be greasy, when again dry skin feel dehydrated. One thing is common for all skin types; you should remove the signs of the night with proper cleansing.

That is not the only reason though “Cleansing with milk or emulsion in the morning boosts also skin hydration levels and starts the caring process” says our Beauty&Trend Director Fia.

GLOWING AND HAPPY SKIN 

In the morning it is good to use a cleanser that is light, hydrating and balancing. Your cleanser should be such that it cleans your pores and removes residues from your skin to ensure no pore clogging and accumulation of dead cells.

The aie 018 EMULSION, FACE, CLEAN, ULTIMATE was designed to not only cleanse but also to care for your skin. It is filled with soothing oils and contains no soap to avoid dryness. “This cleanser is my absolute favorite cleanser.” says Fia and continues “A good cleanser in the morning works as an a great preparation step to get a glowing and happy skin.” 

aie 018 cleansing milk

I did not believe aie representative first, when she told me that I should use a cleanser also in the morning. Decided to give it a try, and I could see the results already after two weeks. I have always suffered from dry skin, and nothing has helped. After starting washing my face with cleanser in the morning, my skin is soft and the dryness is gone. And for the first time ever, I was told that “you don’t need to use any foundation as your skin is so silky” by a shop assistant when buying make up.” This message from our customer really made us smile.

 

Cleansing along with hydration is the most important step in any skincare routine. It sets the base for the entire skincare routine. aie 000 Base Kit is perfected for your cleansing routine. Learn more about this dynamic duo.

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